Sony Launches New SD Handycam? - DCR-SX22 ~ JIACHIE

?Handycam DCR-SX22

Handycam DCR-SX22

Sony Launches New SD Handycam? - DCR-SX22

Preserve your precious moments with high performance video recording and zoom

(TANZANIA, OCTOBER 2nd 2012) ? High quality video shooting with excellent zoom capability has never been easier with the launch of the new SD Handycam? camcorder from Sony ? the DCR-SX22.

Experiences closer than ever

This latest offering from Sony turns precious moments into lasting memories, with the DCR-SX22 boasting an impressive feature set including a high quality Sony 60x optical zoom lens. With such high-performance zooming capabilities, the latest Handycam? is perfect to capture subjects a distance away such as birds and wildlife, and is perfect for recording the most exhilarating events be it in sports or at intimate family occasions.

Magnify your experience further with the new 70x extended zoom feature. Thanks to a more effective use of the image sensor area, the 60x optical zoom range will become a 70x zoom lens, making that far-to-reach object or subject all the more closer. Different from conventional digital zoom technology, there is almost no visible image degradation thanks to an advanced image processing algorithm, allowing for expansive shooting capabilities from wide to telephoto.

Quality video recording for everyone

With the new SD Handycam? - DCR-SX22 Sony focusses on ensuring your special moments are just like, or even better than you remember them. The DCR-SX22 is not your average camcorder. It is your assurance that whatever you choose to shoot comes out better than a standard video; it comes out as a work of art.

In addition to SteadyShot image stabilisation which easily enables one to capture smooth footage, Intelligent Auto makes the shooting of beautiful images and videos a breeze. Automatic recognition of up to 18 different combinations of scenes[1] and adjustment of the camera settings accordingly make using this new Handycam? a hassle-free experience even for first timers.

To enhance user convenience Face Detection technology automatically detects up to eight faces in a scene, optimising exposure for quality results. Just because you are shooting in the dark does not mean you have to contend with substandard footage. With the integrated LED video light, your subject will be illuminated with a bright and energy efficient LED light, good for up to 1.5 metres ? allowing for the seamless capture of videos even in dark environments.

The DCR-SX22 represents Sony?s commitment to helping users easily preserve their most intimate memories for eternity. The DCR-SX22 is currently available in Tanzania in Anisuma showroom and other leading electronics retailers.

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About make-believe

?Make-believe? (make dot believe) is a Group-wide brand message that unites Sony?s communications initiatives across electronics, games, movies, music, mobile phones and network services. ?Make-believe? symbolizes the spirit of Sony ? the power of creativity, the ability to turn ideas into reality and the belief that anything you can imagine, you can make real.

About Sony Middle East and Africa

Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, VAIO laptop computers, Computer Peripherals, Data media, Recording Media and Energy (Batteries), Mobile Electronics (Car Audio) and Computer Entertainment (PlayStation) products in more than 40 countries in the region.

Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East and Africa leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners and representative offices. A representative office in Kenya and Pakistan, in addition to 497 accredited third party service centers reinforces Sony?s presence in key markets in the region.

For further information, please visit: www.sony-mea.com

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Source: http://michuzijr.blogspot.com/2012/10/sony-launches-new-sd-handycam-dcr-sx22.html

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